Anthology: Press Release

I’m a writer, but now I’m trying my hand at marketing. I’ve borrowed a number of books from the library, which are giving me ideas to try. All of them talk about the importance of writing and distributing a press release upon publication.

There is a specific format to follow. Here are links to some examples:

Write a Press Release

Press Release Format

Tips, Guidelines and Templates for Writing an Effective Press Release

Writing a press release is not easy. It took me many, many days of fiddling with words, then rejecting what I had and starting again before I ended up with something I was satisfied with. Even though there are a number of free distribution packages, I chose to purchase a distribution package through PR.com. The package meant higher visibility, in more places online and world wide and regional distribution for newspapers and radio too. Of course, there is no guarantee the press release will be picked up by anyone. That is a risk I took and it’s too soon to know if the $60 I spent was well spent or not. Let’s just hope it was.

The first press release has been distributed and a copy of it can be read by following the link below:

Writers Worldwide Join Forces to Publish Speculative Fiction Anthology

Anthology: Published!

There has been a good reason for my absence from the internet. I’ve been working diligently on the Speculative Realms anthology and I’m proud to announce that it is now published.

Speculative Realms: Where there’s a will, there’s a way

A collection of fantasy, science fiction and horror stories
Edited by Sasha Beattie

Purchase now from Speculative Realms

Honestly, this project was hard work and I couldn’t have done it without the faithful help of a number of online friends – especially Sasha Beattie, the editor, and Heather Anderson, the artist.

And now that it’s finished, I must admit that I have had a change of heart regarding self publishing. It certainly isn’t for everyone, and I will continue to say that my novel length manuscripts will continue to be submitted through traditional publishers as a first option, but I no longer feel dead against self publishers. Self publishing has a stigma attached to it and I am finally removing the barriers that have always held me back from purchasing self published books.

Let’s face it, there are a lot of rubbish books on the market – and not all of them have been self published. If I purchase a book and don’t like the content I will not buy something written by that author again – that is the same if it is self published or not. And I have discovered that because advances are paid to authors prior to publication, from traditional publishers, and the fact that the publisher is not recouping that advance due to lack of sales, new writers are not being given a chance. The publishers are not willing to take a risk on unknown writers. I also know there are a lot of talented writers out there who haven’t been discovered yet. From frustration, those authors might turn to self publishing. They deserve a break. If something looks professional on the outside, you can presume that it is professional on the inside too. If it doesn’t look professional, then stay away from it.

Yes, this project has taught me a lot and I expect to learn a lot more in the coming months too.